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I am a Sr. Product Manager, at LinkedIn, leading Commerce platform for all consumer products globally. My interest lies in FinTech & Entrepreneurship. As an entrepreneur, I founded niche eCommerce, Dilligrocery
with the largest portfolio of nuts & dry fruits serving across India, transforming the family grocery store into an omnichannel brand. Previously, as Product Manager Intern, at Square, I led its entry into consumer lending, which eventually rolled out as Square Installments.
Academically, I have strong Management & Engineering pedigree, MBA'18, The Wharton School, University of Pennsylvania, MS(EE)'11, Stanford University, and B.Tech(EE)'09, Indian Institute of Technology Kanpur, India.
My love for technology, finance, and entrepreneurship has convinced me to wear different hats to solve real-world problems and create an impact.
Led Commerce strategy & roadmap powering $4B+ annual revenue across all consumer businesses & devices (web, mobile apps)
Introduced growth initiatives driving $50M+ incremental annual revenue by improving conversion through optimizing checkout & payments and expanding payments globally by supporting more currencies (60+), local cards, & alternative payment methods
Drove $20M+ with better member retention by building ML-driven payment routing & smart scheduling of recurring transactions
Directed & scaled engineering team from 9 to 43+ engineers in last 2 years to build Commerce as state-of-art, self-serve platform to accelerate go-to-market for consumer & enterprise products - Checkout as a service; self-serve catalog, & Tax systems
Represented LinkedIn in industry-wide Merchants Payments Roundtable semi-annually to discuss industry outlook
Built niche eCommerce with largest nuts & dry fruits (140+) varieties serving across India; increased sales 4X by expanding logistics and servicing across India; transformed traditional family grocery store into an omnichannel brand
Increased profit margins by 2X by introducing quality-focused private label brand with inventory & marketplace-based model
Expanded distribution through India’s largest online marketplace, Flipkart and increased sales by 50%
Led market entry for consumer point-of-sale financing for in-store purchases; strategized product-market fit through in-house market research on consumer behavior; conducted early customer interviews. Coordinated team of 18+ design, engineering, sales, marketing & legal and compliance experts to build UX prototypes, define product engineering requirements, design marketing collaterals, and go-to-market plan for product launch. Managed Growth and Data Insights team; identified actions to accelerate consumer acquisition growth by 10x for invoice financing
Drove product-strategy to build $60 million Brand advertising business, for marketers focused on brand-safety in online ads. Leveraged machine learning to dynamically score websites on brand-safety. Directed engineering, sales & marketing teams across US, UK, to build programmatic advertising catering to premium online portals
Secured 2nd prize in Quantcast Intern Hackathon Challenge.
Designed Resistor Compensation block involving Comparator design, Tx, vref Ladder. Worked on clock distribution in Rx/Tx clusters, Sideband Rx & Local Clock Macros. Leveraging scripting languages (Perl,Tcl) in evaluating circuits for corner cases and variations.
Analog Front End Design for Bidirectional Communication On 10m coaxial cable @ 3Gbps. Design Blocks - CML Driver, Z-network Replica, Echo Canceller, and Active Equalizer. Application - Automotive Infotainment Systems – Audio, Video HD Displays.
Jul. 2008May. 2008
Research Intern
University of Michigan, Ann Arbor, US
Analyzed & designed highly Power Efficient CMOS Thyristor based Ring Oscillators. Application: DC-DC converters in Laptop Power Supplies.
Jul. 2007May. 2007
Research Intern
Prof. Girish Kumar, Indian Institute of Technology Bombay, India
Market analysis of the WiMAX System and Designing of Transceiver Circuit on PCB for the 5-5.9 GHz and 2-3 GHz frequency ranges.
Jun,2006May. 2006
Summer Intern
Electronics Club, Indian Institute of Technology Kanpur, India
Our team of three students designed a Digital Security Code Lock System using Atmega8 microcontroller, programmed in C as well as Assembly Language which operates on digital lock using the 16bit LCD display.
Talks
Few moments of imparting knowledge on other side of podium!
"Modeling Customer Data to grow business - Madison Reed". Summary of 6-weeks of intense work by a team of 6 multi-disciplinary students exploring and modelling customer data for Madison Reed and defining actions for the firm to grow business. Madison Reed is a premium, direct-to-consumer hair color product. The proprietory nature of the analysis limits sharing to a generic summary.
"Maximising incident power absorption in multijunction Solar Cells". The project and the presentation is based on determining the optimum band gap of the materials for single/double and triple junction solar cells to maximise the photon absorption by the multi junction solar cells to optimize the efficiency.
"Towards Highly Efficient Monolithic DC-to-DC to Converter". The presentation gave an overview on the state-of the-art of monolithic DC/DC converters, with low power, high efficiency, high switching frequency in (MHz) for a completely monolithic integrated switch-mode power converter.
Hard earned Sweat that resulted in a Degree at last (almost :D ).
Jun, 2018
Master of Business Administration
The Wharton School, University of Pennsylvania, US
Director’s List (top 10% of class of 2018)
GMAT - 760 (99th Percentile)
Teaching Assistant for two Professional courses
VP Leadership - Cluster Council; Startup Chair - Wharton India Economic Forum; Member of Tech Club, E-Club, FinTech Club
Jun, 2011
Master of Science, Electrical Engineering
Stanford University, US
CGPA - 3.92/4.0
Cleared Qualifiers for PhD Program in Electrical Engineering in Jan. 2011 with Rank 26 at Stanford University and took leave from PhD program.
May, 2009
Bachelor of Technology, Electrical Engineering
Indian Institute of Technology Kanpur, India
CGPA - 9.7/10.0
May, 2005
12th (CBSE)
St. Xavier's School, Delhi
Percentage Obtained: 91.4 %
May, 2003
10th (CBSE)
St. Xavier's School, Delhi
Percentage Obtained: 89.4 %
Projects
Things I have been upto that are worth mentioning here :)
2016-18
The Wharton School
India’s cashless drive through demonetization and its impact on FinTech Landscape
Prof. Ethan Mollick, Wharton, Jan'17-May'17
Analyzed the impact of Demonetization announced by Indian Government on Nov. 8th, 2016 on the Fintech sector and the required steps to push cashless drive within country.
Explored the trends in VR industry and how hypothetical Joint Venture between Windows and Intel can revolutionize the VR industry, similar to PC world.
Explored the entry of incumbent (Ford), innovator (Tesla), and disruptor (Waymo) in Autonomous Vehicles industry and who will win through the lens of Technology Strategy.
• Analyzed trade-offs for various topologies specifically– Capacitive feedback, Resistive feedback and Integrator-Differentiator approach For MEMS Resonators for GSM Systems.
Analysis and Design of High Frequency Transceiver LNA-Mixer
EE314, Stanford- Apr’10-May’10
For WiFi Chipsets at operating frequency of 2.45GHz & Bandwidth of 200MHz. Power Gain 30dB and IIP3 ~ - 20dBm using 90nm CMOS Technology. Architecture - Inductively Degenerated Cascoded LNA & Double Balanced Active Mixer.
Synthesized, placed and routed complete ASIC design using 90nm CMOS Technology. Employed low power Verilog coding techniques with hardware reusage and parallelism.
Hardware Improvements for Micropolygon Rasterization
EE271, Stanford- Sep’09-Nov’09
Optimized throughput & power by 3.5X, using - Triangle Merging, backface Culling. Special Acknowledgement for “Lowest Energy &Minimum Area Optimized Design".
Optical Character Recognition for Handwritten Hindi
CS229, Stanford- Sep’10-Dec’10
Various feature extraction and classification algorithms explored. Best results obtained using One-against-All SVM & extracting features using HOG process.
The goal of the project is to get a render speed of 500 Million μPolys/sec while consuming as little power and area as possible. The baseline rasterizer provided runs with a clock period of 1.05 ns and has a throughput of 0.083 μPolys/cycle( or 79 Million μPolys/sec). We were able to obtain a throughput of 550 Million μPolys/sec. Hence, our design meets the throughput requirements, has an optimized FOM value and also has power and area dissipation within the specified budget of 300mW and 1mm2 respectively. Our implementation strategy has received the "Lowest Energy Design with Minimum Area Overhead" award within the complete class and have given special presentation over the strategies being followed by us. (NOTE: Video Link for the presentation will be soon uploaded).
The project is based on Designing the amplifier for pore based Bio-Sensor chip with the required specifications (as mentioned in design problem statement). The robust design for the amplifier circuit has been implemented and simulated in the HSPICE. Our design has received the "Best Robust Design with Least Power Consumption" award within the complete class.
Designed Complete Hardware-Software platform for requesting emergency services. Integrated RFID & GSM Technology with the Central Web Based Database System. Developed complete IVR System & Web Platform to connect to central Database.The project is based on Designing Networked RFID System (NRS) ",which is the extension of the project "Remote Gas Service" which has filed the National patent on April'08. The project is aimed at Designing a networked RFID system which integrates RFID reader & Web interface with the Web based Centralized Database Management System. The system has been extended and has been integrated with the wireless access using GSM modules & also using wired telephone lines to form Interactive voice response system to access Database. The project has been aimed with the objective of implementation in remote and rural areas to provide emergency services through efficient reliable system. The project is soon to be implemented within the campus for initial phase testing.
The project is based on designing the compensation circuit for the CMOS thyristor based Current Starved Ring Oscillator design operating at 100kHz to reduce the Temperature Sensitivity of the circuit. Project is based on the analysis of the performance of different high speed low power flip flops such as Hybrid Latch Flip Flop, Sense Amplifier based Flip Flop, Semi- Dynamic Flip Flop, Master Slave Flip Flop, Clock Gated Master Slave Flip Flop and other modified designs of Sense Amplifier based Flip Flops.
Report Not Available!
Design of Compensation circuit to neutralise Temperature Dependence of the Ring Oscillator Design based on CMOS Thyristor Design
The project is based on designing the compensation circuit for the CMOS thyristor based Current Starved Ring Oscillator design operating at 100kHz to reduce the Temperature Sensitivity of the circuit. The technology used is 0.18micron.
The project and the presentation is based on determining the optimum band gap of the materials for single/double and triple junction solar cells to maximise the photon absorption by the multi junction solar cells to optimize the efficiency.
Contributed presentation in 6th Indo-German Winter Academy-2007, held from 13th-19th December’07 at IIT Guwahati. The presentation gave an overview on the state-of the-art of monolithic DC/DC converters, with low power, high efficiency, high switching frequency in (MHz) for a completely monolithic integrated switch-mode power converter.
The presentation is based on exploring the dynamics of mobius transformations and image compression technique using fractals. Fractal Image Compression technique can be used for Image Compression effectively reduces size of the image file from few MHz to few kHz.
Our team of three students designed a Digital Security Code Lock System using Atmega8 microcontroller, programmed in C as well as Assembly Language which operates on digital lock using the 16bit LCD display.
Report compiled to investigate the history behind the Israel - Palestine conflict and how it relates to humanitarian crisis and human rights violation especially in Gaza strip.
Report compiled by our team of three students aimed at investigating the psychological reasons for the suicides by farmers in India besides economical reasons.
Our team under my leadership built a model of mechanism to implement multi storey car parking system.Project successfully completed in Mechanical Engineering Lab.
“I don't fly any awards at the house. Any award you get is usually for something you've done in the past. And I like to keep looking forward.” - Garth Brooks
Winner - Avis Data Visualization Challenge, Wharton.
Top finalist for Class of 2018 Big Idea Innovation tournament, Wharton.
2011-2016
Intel Corporation
Product Division's Highest Honor “Division Recognition Award'15” for exceptional contribution in debugging Knights Family product, bringing to life memory interface on First Silicon (A0), despite numerous challenges with this first generation memory.
Intel's Highest Honor “Intel Achievement Award'15” to entire team for exceptional performance and pushing the envelope for I/O industry.
Benefactor of IIT Kanpur with setting up “Nirmala & Ashok Keshri Scholarship” in 2014.
2009-2011
Stanford University
Recipient of prestigious John Linvill Fellowship, Stanford University for the academic year 2009-2010 .
Best project for Lowest Energy Design with Minimum Area Overhead in VLSI Systems Course at Stanford University in the academic session Fall'09.
Best project for Best Robust Amplifier Design with Least Power Consumption in Analog Circuit Design Course at Stanford University in the academic session Fall'09.
2005-09
IIT Kanpur
Nominated for Best B.Tech Project in Electrical Engineering Department at IIT Kanpur.
Recipient of Academic Excellence Award for the 2 consecutive Academic Years 2005-2006 & 2005-2006, at IIT Kanpur for excellent academics.
Nominated for Best B.Tech Project in Electrical Engineering Department at IIT Kanpur.
Recipient of Academic Excellence Award for the 2 consecutive Academic Years 2005-2006 & 2005-2006, at IIT Kanpur for excellent academics.
Scored SPI (Semester Point Index) =10.0/10.0 in 4 consecutive Semesters (3rd, 4th, 5th & 6th).
Recipient of Sri Temasek Scholarship, IIT Kanpur for the year 2006-07 for outstanding performance in academics.
Recipient of Dr. D. R. Bhagat Scholarship, IIT Kanpur for the year 2007-08 for excellent academic record throughout the year.
span>Represented IIT Kanpur in 6th Indo-German Winter Academy'07, held at IIT Guwahati.
Represented IIT Kanpur in 1st Indo-US Research Academy'08, held at Pune.
Scored All India Rank: 270 in IIT-JEE, 2005 (Out of approx. 0.175 million students all over the country).
Scored State Rank: 1 in DCE-CEE, 2005 (Delhi College of Engineering Combined Entrance Exam, 2005,(Out of approx. 0.055 million students)).
Contact
You can contact me through phone/email. I won't bite you.
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